

Recently, SDLG General Manager Wen Degang led a delegation to key Latin American markets for an in-depth visit including Brazil, Peru and Chile. The trip focused on market trends, channel development, customer needs and localisation strategies. The purpose was to further strengthen and expand SDLG’s business presence in the region and inject new momentum into the company’s global development.


General Manager Wen Degang Undertakes Market Research Visit in Brazil
During the Brazil visit, the General Manager and team conducted market research, met with major partners and customers, and discussed channel development, service policies, key-account expansion and the promotion of electric products.
They also visited the local customs clearance partner and inspected progress on the new Brazil headquarters.
The General Manager met with federal and state government officials, outlining SDLG’s business plans and investment intentions in Brazil and Latin America, receiving strong recognition and support.


General Manager Wen Degang Undertakes Market Research Visit in Peru
The General Manager then traveled to Peru, where he reviewed reports from the regional team and local dealers and provided guidance on market planning and network development. He met with local chamber of commerce organisations to discuss overseas growth and resource sharing. The visit also included talks with major international clients operating in Peru, during which both sides agreed to deepen cooperation on global projects.

General Manager Wen Degang Undertakes Market Research Visit in Chile
During the Chile visit, the General Manager met with key dealers to discuss sales growth, network expansion and service improvement, reiterating the requirements for advancing the company’s internationalisation strategy. He also visited major industry clients to learn about equipment usage and held practical discussions on product adaptation and service enhancement, further strengthening long-term cooperation with these key accounts.
During the visit, General Manager Wen Degang emphasized, “SDLG will follow an internationalisation strategy driven by breakthrough operations and leapfrog development to build full value-chain competitiveness and share growth opportunities with global partners.”
Relying on its business network that now spans more than 140 countries and regions, SDLG will continue to strengthen an integrated global market layout and marketing service system, deepen strategic collaboration with dealers and key accounts, and work toward shaping a new international development framework. These efforts will lay a solid foundation for achieving the strategic goal of “building a new SDLG in five years.”
This trip to Latin American countries marks a key step in SDLG’s push to accelerate internationalisation. With electrification and intelligent technologies becoming clear industry trends and global market restructuring creating new opportunities, SDLG is strengthening its global strategy.
Guided by the Group’s new development direction and the strategy of “Comprehensively Advance, Key Breakthroughs,” SDLG will continue to focus on six priorities including institutional and mechanism reform, overseas platforms building, channel expansion, product competitiveness, service upgrades and brand value creation.
Through the “Four Accelerations” in global channels, institutional and mechanism reform, local talent and financial internationalisation, SDLG is committed to delivering reliable products, reliable services and reliable teams, and advancing from market internationalisation to full enterprise internationalisation.





